That doesn’t answer the question. What is the underlying ideology/value system? Lots of people would disagree with your second claim, so if that’s what they believe then this itself implies all kinds of nonstandard values.
Just because the fundamental principles cannot trivially be summarized into a single sentence, doesn't mean they don't exist. It's a member association, and the fundamental principles form organically from its membership. That's... how social groups work.
Welcome to the world. Things do not magically happen, they are done by people. If you want something done right you have to do it yourself. To lessen the load you could also form or join a group of people who want it done the same way.