[r3trohack3r]

There is an old saying that Red Bull is a marketing company that happens to sell energy drinks

[fy20]

Well that is pretty much true. It's founder was a marketing director for a consumer goods brand.

[keiferski]

yep, and there's no reason why a company with that brand couldn't be selling action cameras, or shoes (Nike), or anything adjacent to extreme sports

[shmeeed]

GoPro would fit right in there with the Red Bull brand, as a matter of fact.