[outime]

I'm aware of the responsibility shifting here but even then my point still stands. I've seen some SaaS companies tighten their grip thinking "they'll never bother because of the regulatory burden" only to watch large customers walk away and build in-house solutions instead. Super common? No, but this was pre-LLM and slightly later.

Compliance is an important factor in customer retention, but the cost of the other side of the equation (technical implementation) has dropped significantly and in some cases could be what tips the balance.