[oliwarner]

For £160 you can buy three JC1060P470, 7 inch proto-tablet systems with the same P4+C5 stack, with GPIO, ethernet in some models.

I get that the expense here is miniaturising and integration, but even at half the RRP, I'd be wincing. The maker market knows how to work out a napkin-BOM, and knows that this is a lot of money for what you're getting.

[glitchc]

Miniaturization and OS customization are significantly more expensive than the BoM suggests. By that logic, every Android phone is a Qualcomm board with some bits stuck on, why does Samsung charge so much for it?

[oliwarner]

This is not phone-grade miniaturisation.

As a maker, I see somebody selling a dev kit that with £20 more in buttons, battery, and an afternoon in CAD gives me a Steam Deck sized version of this for a third the price. It's not the same format, but it's not a disparate bucket of parts either.

Again, you market yourself at people like me, this is the pushback you have to expect.

[throwa356262]

Well, flipper zero BoM is also significantly lower than the unit price...