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by gizajob 22 days ago
Maybe margin was the wrong way to phrase it, but I know which customer I’d choose to have.
1 comments

But surely you understand how your preferred customer is the less profitable one?

Apple won't subsidize these low-margin enthusiast products with the profits made from services and higher-margin hardware. Tim Cook would much rather ship the 64 Macs, and get ~15-20 school-age kids hooked on Apple One or the App Store for the rest of their life. There's understandably not much patience for catering to people that want to opt-out of the Apple Intelligence service ecosystem, effectively leeching off of more successful products. The volume and opportunity cost kills the concept in the cradle.