In the olden days, those people wrote for things we called ‘magazines’. Without infinite free content at people’s fingertips, actually paying for curated content will likely make a comeback.
Magazines primarily make money through advertising.
Even that “curated” content is often the result of a company’s PR professionals sending free gear for review and possibly wining and dining the writers.
In fact they were, and perhaps even still are, however regulators have simply stopped enforcing consumer protection laws in the past 20 years. Neo-liberalism reigns supreme and Ronald Regan became the king of Europe.
Even that “curated” content is often the result of a company’s PR professionals sending free gear for review and possibly wining and dining the writers.