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by kristianc
21 days ago
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They've discovered it's a good marketing strategy. Whenever there's an outage, or a new launch, there's often a reset with it, which helps keep people engaged with OAI / Tibo and reduces churn. They've also introduced banked resets, which are really clever. If you have a $200/month plan and three banked resets, you're not churning because you will overweight giving up those resets (loss aversion theory). |
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