| Sure, in the same way "the market" discovered that cigarettes cause significant health problems. Step 1. Ensure extremely widespread use to ensure that effects are noticed relatively quickly (i.e. within a few decades) Step 2. Hope someone notices correlations between that drug use and the positive/negative downstream effects. Step 3. Hope someone who has access to the data required to actually conduct an observational study actually wants to run the observational study. By the way, you better hope all the info you need is available in insurance claims data (it's not) because that's really the only data you'll have at high scale. For most of these fraudulent drugs, you won't even have that! Because why would you go through the hassle of gaining reimbursement when you can just sell bullshit for cash? So in practice the required real-world data on these drugs and their effects literally will not exist in most cases. Where the data does exist, it'll be confounded by the unrecorded use of all the other fake drugs too. Step 4. Hope the company selling a non-working drug doesn't have the clever idea of publishing countervailing "studies" backed by much larger budgets and with more existential motivation. They won't be assessed by FDA so these studies can just say whatever they want, of course. Step 5. Lobby for outlawing of a drug that, in fact, didn't break any law whatsoever. Obviously it can't be illegal to sell a non-working in a regime that has no way to assess whether a drug works. So you really just gotta hope to post enough times that a drug is bad that people stop taking it. But cigarettes' negative effects are significantly stronger than most drugs' positive (or negative) effects. So every single step is going to be dramatically harder, require more people taking the drug, more data, more time, more sophisticated analysis, more direct scrutiny from "the market." Give it a few decades and, maybe a couple hundred or couple thousand deaths, and with a bit of luck "the market" will have eliminated one of the thousands of fake drugs proliferating across the market. Thankfully for the company behind it, they can always just start up another totally legal fraud by just picking a different chemical (inert or not) and claiming a different medical benefit. Oh yeah, meanwhile, doctors are just flooded with absolute bullshit claims 24/7 with no repercussions for anyone just lying to them. It's good stuff. Literally one of the dumbest ideas I've ever heard. |
>Literally one of the dumbest ideas I've ever heard.
It is capitalism 101. Not sure if that is the dumbest idea, because the whole world seem to run on it.