[RIMR]

Restructuring the modern lifestyle, allowing people more free time to focus on their health, is unprofitable.

Whereas minimizing the amount of free time people spend on their health, allowing people more time to labor or consume, is profitable.

[RyanOD]

100% agree. The real battle isn't the actual exercise. It's initiating it in the face of endless distractions.

[nradov]

Once you make it a habit like brushing your teeth the distractions cease to be an obstacle.