[Hoodedcrow]

I don't think it's generational. I got the impression it's a share of about every age group.

Also, ownership can be a side effect for even those who don't care, just because they're used to not paying for things. For example, when I got Minecraft for free as a little kid, it was because nobody would buy it for me, while in hindsight this also meant no account that could potentially be lost when transition to Microsoft accounts began.