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by miohtama 28 days ago
Related to this, the EU AI Act requires mandatory watermarking that is cannot be removed or is illegal to remove.

https://digital-strategy.ec.europa.eu/en/policies/eu-icons-l...

If Facebook already embeds user IDs in images (AI or no AI) I can only drool to think what kind tracking, advertising and mass surveillance opportunities are coming.

2 comments

I don't see anything about watermarking in the linked article, it's about labelling requirements. It describes situations where you are required to disclose if an image was AI-generated.
How can a watermark be unremovable?
The actual rules don't say that I think, it's more about the intention that the watermark is embedded with the image/multimedia itself, so it's persisting even if someone "right-click > save" the image or takes a screenshot, not literally regulated the watermark has to be unremovable.

> (Summary) The icon should be directly embedded into the deep fake or published text (except for creative works), unless equivalent alternatives are available such as a user interface overlay. The icon must be visible when content is reshared or downloaded.

It says the icons are optional. So that icon must not be what the other person was talking about.
> It says the icons are optional. So that icon must not be what the other person was talking about.

What "watermark" are they talking about if not the label/icons? The label/icon in question are what the whole "EU Icons for labelling AI-generated content" thing is about, someone correct me if I'm having a big brain fart.

I imagine the goal is for everything to use something like Google's synthid.
That sounds like one possible implementation, not the goal per se. The goal (the explicit/stated one at least) is to give people a heads up what's AI generated vs not, when that's unclear.