Buying a competitor to which you are losing in an emerging market is not innovative it's the opposite statement: We lack innovation internally and need to look outside the company.
As someone who made advances in two mostly independent fields (arguably 3), 100%!
But also, while I'm not mega rich, I'm very comfortable, if only to keep me from stirring the pot some more with my troublemaking nature. This is where Tom Lehrer's advice that selling out is OK if you get a good price comes into play. And yes, satire, but surprisingly good career advice in the real world.
And now we have Facebook, Instagram, WhatsApp, Account Manager that links the usernames, features to post Instagram posts to Facebook also and vice versa, people sharing links to their Instagram/Facebook posts via WhatsApp statuses, ... what a mess.