[mariusor]

> lack of monetization

I mean, when you spin your own instance, because frankly, that's what the best option if you're a content creator, you can put whatever ads and monetization strategies you want. So basically the full income that gets generated gets to you, instead of splitting it with some third party that invests minimal effort. Yes, you'll have to pay someone to maintain and upkeep the server, but assumedly the people that can make the change will take that cost into account.

> a big corporation that can pay big creators million-dollar deals to make the switch.

I'm surprised by this. Isn't controlling your full production/distribution/revenue a good enough payback?