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by domo__knows 29 days ago
I think "want" is a strong word here. The way I have been explaining this to my friends is that back in the day, you had a phone to call your friends and a TV to find out the news. But what if your phone was your TV and your TV was your phone? This is what present day social media is.

I think most social media/networks now are terrible for keeping in touch with people we want to hear from. I was listening to a podcast with the musician Zedd and he mentioned that in the golden days of Facebook, he could post that he was doing a show in Toronto (or any city) and every person in Toronto who followed the Zedd Facebook page would come see him. Nowadays. he could do a post about being in Toronto and his Toronto fans will be like, "wait, why didn't I know you were in Toronto? I totally would've gone!"

Ironically, I've been enjoying IG now because I have PIECES as my place to share memories. I went to Coachella and magically IG started recommending me a ton of cool Coachella content. I open my IG now and it's a ton of World Cup content. Last month it was all Knicks content. Yet when I posted about PIECES on my Facebook, neither my aunts, uncles, or cousins saw that their family member created something he was proud of. I reached out by DM to tell them about it.

This is what happens when social platforms get to use ad revenue to fund their moon shots. All they have to do is turn on more ads to get the needed capital to fund their AI and -verse bets. As another user pointed out, The Social Contract we published isn't foolproof as a basis to assure our members that PIECES will be any different than incumbent social networks. But it's certainly a start.

1 comments

Yeah, I apologize for how restrictive "want" is - I'm not sure what the appropriate word is in this context. It's more that content engagement is what drives web traffic regardless of whether or not users express desire for human connection. The social part of social media doesn't drive website expansion - content does. We love it. Yum, yum, yum.

I think if you sit a lot of people down and ask them "would you rather have cat videos or the potential to meet new friends (or maintain connections with old ones)" and people will say the want the latter but reward platforms that give them the former.

Old Facebook was maybe closer to the ideal of connecting people but Meta realized that it just doesn't drive ad revenue or engagement so they refactored it to better suit ad delivery streams and put more effort into Instagram (because it's better suited for that type of revenue model).