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by orangethirty 4940 days ago
Plus:

- They don't link from the blog to the site from their logo. Marketing 101 here, folks.

- Here is their pitch:

We allow startups to get the right exposure to media while bloggers are able to filter the stories they get.

Huh?

- Thier tagline:

The matchmaking platform for startups and bloggers

Unless the business is aiming at selling to bloggers, this line is not quite clear.

- I have to click on an image of a button to find out you have not launched and are just asking for my email. Double huh?

It is obvious there has not been a test run in this landing page. Which reminds me of rule #1 of landing page: Continually Test Everything.

Good luck to the Press42 team.

1 comments

Hey, fair point, so, I'm a huge believer of positive feedback, so what are your suggestions? What parts don't you understand? How would you rephrase it? Very open to suggestions :)