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by autoexec
27 days ago
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In the end it's really just greed. Companies always want to charge as much as they can get away with. They are constantly testing price increases to see how high they can get their prices before they start losing enough customers that it hurts their profits. Older customers who have an idea in their mind of how much something is worth based on how much they've previously paid may eventually feel cheated and stop buying, but there's always a new generation of customers who never knew any better. There are things they can do to offset the backlash like they might offer a sale at the same time as they increase prices to give customers time to get used to the new sticker price. They keep the price the same and try to hide the fact that they're giving customers less product. it's pretty shortsighted though because it makes our money increasingly worthless and eventually we'll end up like Zimbabwe and a loaf of bread will cost us $100. |
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Yeah, well their job is to get the best price for their product. Just as it is your job to get as much money as possible for your product, i.e. your talents and labors.
In a competitive economy with informed buyers this greed is what makes things cheap and high quality. Think about two grocery store owners in a small town. They've settled into an equilibria with each other to keep the status quo and not get greedy for a bigger share of the market by competing on price or quality. Then one day, seeing an opportunity, a new grocer moves in with fresher fruit, a wider variety of products and most importantly lower prices. All the customers go over to that grocery store and the old grocers have the choice to improve or die. From the point-of-view of the previous grocery store owners the new grocery store is "greedy", but it ends up benefiting everyone else.