[chm]

Chemist here:

Drinking bottled water is like paying taxes twice. Drink tap water unless the taste is prohibitive.

This company seems just another gimmick. The only person who might have a clue of the chemistry going on is the "world expert" David Beeman, who chooses to entertain us with marketing gibberish rather than facts. The vocabulary is chosen to confound the chemistry-illiterate viewer and appeal to chemophobia.

Organic, BPA, PLA, vegan, plastic, "Catalytic activated coconut shell carbon", etc. I would like to have a chat with this "world expert".

A big chunk of the world would give everything they have for access to our tap water. Gimme a break with your pathetic fear mongering.

[zachallia]

Email him! He developed the filtration for many major coffee chains (i.e. Starbucks) and has worked in the industry forever. I promise you he isn't a gimmick, and a regular consumer wouldn't understand the same things you would understand.

[chm]

I might email him once I'm done studying.

My point is that precisely because he understands what he's doing, he has the duty to explain it to others, or at least not confound them. From my perspective, the sales pitch is relying on chemophobia to hook viewers.

No wonder people think of Kickstarter as a store. If the company really is serious, they should offer technical details concerning their product, the kind of details an investor wants. I'm willing to bet most people who funded the company so far have done so with blind trust in the designers/developers of the product.

I hope I'd lose my bet!

[zachallia]

Also, people like to store water in the fridge, so it doesn't seem totally ridiculous to clean it and make it taste better before storing it.