We get NAÏF and other stuff from our kid directly from the brand. Sure, their websites are a bit lame and you gotta make a few accounts, but we end up getting nice promotions and good service.
The alternative is “here’s 450 other matches to your search that are definitely not what you’re looking for, that may be counterfeit, and may or may not give your kid dermatitis.”
I think some companies should lean more into that. We’ll pay for shipping if it spares us from those “skimming off the top”.