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by what 2 hours ago
> Fabricating, purchasing, or misrepresenting customer experience is deceptive advertising and is a form of fraud.

Doesn’t this make every ad fraud? It’s an actor pretending to enjoy drinking Coca Cola, every ad is the same.

2 comments

How do you know the actor is merely pretending ? Maybe they actually it?
The actual verbiage is narrower.

First result with a summary of 16 CFR Part 465: Trade Regulation Rule on the Use of Consumer Reviews and Testimonials: https://www.goodwinlaw.com/en/insights/publications/2024/09/...