[atmavatar]

There's a very important distinction to be made.

Nazi rhetoric earning bans on private platforms happens because a large number of people organize in protest against such rhetoric. Advertisers see this and don't want to be associated with it, so the ad-driven platforms make the obvious choice to remove the Nazis. This is an example of people exercising their free speech and their often overlooked freedom of/from association.

Nothing stops the Nazis from creating their own platform or buying out an existing one, which is why we have Gab, Truth Social, and X. They're also free to organize themselves and try convincing people to leave the platforms which banned them and/or convince advertisers to apply pressure to let them stay.

You have to appreciate the absurdity of getting airtime on nearly every right wing media platform to complain about being silenced, though.

Arguing private platforms should be forced to keep Nazi rhetoric around isn't meaningfully different from arguing I shouldn't be able to kick a guest out of my house when they start spouting intolerable bullshit.

[rayiner]

It wasn’t just “Nazi rhetoric,” but mainstream political speech that some tried to shove into the box containing the taboo for actual nazism. And if you’re response is to draw “distinctions” then you’re inviting a commensurate response from the other side. We can split hairs and shave down the free speech values until they no longer cover the things we want to be able to suppress. But that erodes the free speech norm. Norms are two-way streets. Both sides have to put up with things they detest and trust that the other side will reciprocate. If there is no trust in reciprocity than neither side has an incentive to uphold the norm.

[amanaplanacanal]

I would absolutely draw a distinction between government enforced censorship and private platforms censoring content.

Where it becomes a larger problem is if the private platform is an effective monopoly; using monopoly power to censor viewpoints would be a bad. Normally we would call a monopoly platform a common carrier and outlaw censorship by them.