[sunsunsunsun]

They need marketing because they have competition that essentially offers an identical product. Why should a consumer choose openai over anthropic or whatever else there is? The answer is not obvious.

[Gigachad]

OpenAI will make fully autonomous killing machines while Anthropic wont.

[throwaway85825]

Land mines are my favorite fully autonomous killing machine. They've also been around for a while.

[defrost]

The worst ones looked like brightly coloured children's toys.

There's perhaps a metaphor or two lurking about bait and switch tactics.