[xp84]

I suppose, but that "brand" was owned by many different people, and the current one has very little to do with whatever people did in the past. At a certain point, one should at minimum back up all one's stuff when ownership changes, just in case the ZIRP economics don't exist to float those AWS bills anymore.

[Groxx]

Totally agreed on multiple owners... but that kind of brand-memory is literally what you're paying for when you buy a company and keep the name. Every buyer decided to keep the name.