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by ted_dunning 4 hours ago
Add in the fact that they claim 900 million weekly uniques. Pretending the growth and cost rates compound as described in the article, they will need to generate about 100x current revenue to growth out of their current hole. That sort of implies that they will have 10x the entire world's population as weekly uniques at that time.

That seems unlikely.

2 comments

It's not like their 10x revenue growth year-to-year was based on expanding their customer base 10x though. The vast majority of weekly users are not paying, so they are actually a cost right now, but could be converted into paying users or audience for ads in the future.
They could have 2x customers spend 50x as much money too.

I think it's more about contrasting it with world economy as a whole for a reality check.