[tarcon]

Apple has some clever mechanics to protect user data. I had to work with App tracking stuff lately and their approach to keeping user details private with anonymized cohorts (SKAN, Differential Privacy) before reporting tracking events to third party platforms was surprisingly well thought out. There is value in having them in your loop if you care about privacy.

[HDThoreaun]

My read of the ATT stuff is basically that it forced all the apps to use meta ad tracking because they’re the only ones who figured out how to serve relevant ads despite it.

[drivebyhooting]

Figured out = do the forbidden PII join anyway with their partners in “clean rooms”.

[HDThoreaun]

Right, the lesson here is that if you make rules with exploitable loopholes youre probably only going to end up strengthening malicious actors who are willing to exploit loopholes.

[willis936]

It would be cool if they offered some kind of prompt sanitation option.