Hate him or not, Steve Jobs understood humans. He spoke and behaved as a human. He was flawed and may be considered "cringey" now, but I think he'd be liked better than the rest.
There's two opposing forces at work. Everyone wants to be Steve Jobs, and no one wants to be Steve Ballmer. So the only choice is to go to the extreme to stay as far away from the other end as possible.
At least in the 1990s and 2000s it felt they were doing some good stuff for humanity. But the 2010s and 2020s the masked pretty much slipped.