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by stephenhuey
3 days ago
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Just tried searching for a long-form article I read in recent years. Wish I could find it, but obviously the facts are not a secret. It explained in depth all the problems with the monopoly, but it also pointed out something very surprising to me. A few artists have spoken out angrily on behalf of their fans. However, the fact is, the artists in general do financially benefit from Ticketmaster's way of doing things. Part of Ticketmaster's business model is taking the heat from the fans who don't like paying all the extra fees so that the anger is not directed at the artists. If an artist wants to set the floor at $150 but knows fans might be upset, they can drop the price 30% and TicketMaster can help them make up the difference in fees, and Ticketmaster has nothing to lose. The artists get to keep their reputation intact instead of appearing greedy to fans. |
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This myth keeps getting promulgated and it's just that: a myth. The podcast was wrong about how the music industry actually works.
Venues and promoters set the ticket prices, not the artists. The artists get a fixed fee for their performances, and may get a bonus if a certain % of tickets are sold. Even artists on tours don't get to choose the ticket prices. They can ask nicely, but ultimately the promoter decides.