[llm_nerd]

They communicate the products and product changes quickly, comprehensively and accurately. This was a change that happened at the beginning of COVID, but it turns out most people liked it so it stuck.

Many of us don't want to watch people fumble with presentation problems. We don't want the lead in, setup, filler banter, so on.

I'll take this sort of "you spend your time perfecting your presentation instead of wasting thousands/millions of people's time doing it live"

[try-working]

Nobody likes this. How did you come up with the idea to claim that was Apple's reasoning?

[bnj]

I like it I think it’s sort of cool to see the different environments around Apple Park and be able to hear from a lot of different employees without having to watch a parade over the stage

[letrix]

I really like it this way though, specially because of the good production value.

[llm_nerd]

Seeing people whining and gnashing and bitching, in vein it should be observed, about this sort of nonsense is so uproarious and, quite honestly, pathetic.

Like the root post whining that it's too polished. Christ. Get a grip and go touch grass if this is the sort of pathetic nonsense someone actually takes the time to whine about.

It's actually funny how every single presentation like this always gets topped by profoundly boring people complaining about some aspect of the presentation: The people aren't standing right or moving the way you want. OMG look at his jacket. That joke wasn't funny. Etc. Christ.

Yes, most people just want the information, not some sort of organic, "all-natural" presentation.

[InsideOutSanta]

Your comment is the most upset I've seen in this thread. Maybe re-read what you wrote and take your own advice.

[llm_nerd]

Upset?

I didn't feign to comment about presentation style until someone's complaint sat atop the entire thread. As always it gets sidetracked into meta and arrogantly held personal preferences. Could it be HN otherwise?

So I say I like it and why. To, in again classic HN style, to be met by someone declaring that no, nobody on the entire planet likes it.

Upset? LOL, no, I guarantee you nothing on this shakes fists at clouds site upsets me. Humours me? Sure.

[InsideOutSanta]

What?

[jmcodes]

I think some people mistake "I don't value the human layer of a communication" with "The human layer has no value".

A presentation is a live audio visual medium. If you just want the information as facts with no affect why not read the stats later?

[llm_nerd]

Are you one of those people who make that mistake? Because nowhere is that inferred in my post.

I enjoy the presenters and the enthusiasm and nuance that they bring to the presentation. I do not need to see someone figure out how to switch a display or change a slide or fumble with wireless that is overwhelmed in a hall with a thousand wireless devices or... All of that is utterly unnecessary, so pre-recording it, doing all of the post production, reshooting so you don't trip people up on misreads / mispronunciations / fumbles / technical issues, etc, gets the human + the information without the ancillary bullshit.

It's actually funny because I don't stream Google or nvidia presentations for this same reason (I just wait for engadget or someone to just give the bullet list recap), and I suspect many/most of the people whining and gnashing about this one being "too produced" don't either. Somehow it always ends up being 80% in the weeds nonsense.

[Caracas288]

Some might say the information here is even more padded and puffed than in a traditional presentation.

[kspyy]

amen, god forbid they try to make a polished display of new features instead of fumbling through live presentations

[wpm]

> We don't want the lead in, setup, filler banter, so on.

Wait...they still don't do that?

Every one of the dozen or so speaker changes during that presentation involved a snippet of some jaunty bland corpo-pop song and some swoopy animation. Filler banter? They had a flying fucking VW Bus!

I'll take some sweaty nerd walking out on stage to applause and tripping on their shoelaces over that every day (except the Bus bit that was actually pretty well made)

[microtonal]

I think it is more that axing the audience feedback was convenient for them. In the old WWDC keynotes they had to get the audience to 'wow' and applaud. You could very quickly see a feature sink when Apple announced features where the audience went 'meh'.

Now they completely control the narrative.

But I have only rarely heard anyone who liking the new-style presentations. It all seems fake with the same woolly business talk (everything is an 'experience' now, 'app experiences', etc.).

I certainly long back for the days where anything could happen, Jobs would work to convince the audience and Bertrand Serlet would come on and troll Microsoft.

Currently streaming the presentation, but it has mostly gone to the background as it's so insanely boring.

[bombcar]

The audience was the only thing they couldn't control - so they got rid of the audience.

[lwkl]

Their audience are no longer the people in the room. The audience is the people watching the video or livestream which is great because that means you don't need thousands of dollars and an invite to go to WWDC.

[microtonal]

When the keynotes still had audiences there was also a livestream. Here, have a WWDC 2007 for kicks:

https://www.youtube.com/watch?v=ubm2dYzoDW8

[llm_nerd]

>I think it is more that axing the audience feedback was convenient for them. In the old WWDC keynotes they had to get the audience to 'wow' and applaud.

I feel like I'm about to tell you there is no Santa or something, but did you really not know that Apple always stuffed audiences with Apple employees? Of the remainder it both through intentional and natural selection leaned towards sycophants. Did you really think the roaring response were organic feedback?

It was always controlled. Personally I'm happy to be done with the on-cue tumultuous cheering and whooping.

>But I have only rarely heard anyone who liking the new-style presentations

Well I have only rarely heard anyone who liked the slow, plodding old-style presentation. So...

But yes, HN is overwhelming filled with angry, shakes-fist-at-clouds "it ain't like the olden days!" sorts now. So if you really think this place represents the norm...

[wpm]

I was in the audience at WWDC 2019 and lemme tell you, there ain't no whoopin and hollering from the paid shills in the audience that could've been louder than the massive "oooooooof lol whut" let out by 1500 people when Ternus announced the Pro Display Stand would cost $999.

[adjejmxbdjdn]

> Did you really think the roaring response were organic feedback? It was always controlled. Personally I'm happy to be done with the on-cue tumultuous cheering and whooping.

While I agree with you, I think even the controlled audience mattered.

The audience, even if they were largely Apple employees + journalists, did not know what was gonna be revealed. And there weren’t literal cue cards.

So you would never see the audience boo, but there were several situations where the Apple presenters expected cheering but got polite clapping instead, or cheering which was very evidently just the sycophantic employees (or the team that worked on something).

When something was truly exciting, the cheering reflected that in a way it didn’t when the announcement wasn’t.

Two very different examples of this were the Snow Leopard reveal, where the excitement could be felt throughout the presentation, culminating with the $29 price, and the iPhone reveal with the 3 devices in 1 gimmick.

[microtonal]

but did you really not know that Apple always stuffed audiences with Apple employees?

https://www.youtube.com/watch?v=oeqPrUmVz-o

(Aside from clearly not an Apple employee, Jobs' way of taking the question is brilliant. Yes I know this was probably not the keynote, but it's a big, risky, filmed WWDC event.)

But yes, HN is overwhelming filled with angry, shakes-fist-at-clouds "it ain't like the olden days!" sorts now. So if you really think this place represents the norm...

Yes, let's resort to personal attacks. There are a lot of things that are better now. Apple Keynotes are not one of them.

[llm_nerd]

You linked to a "fireside chat" with Steve Jobs, consultant, returning to a highly dysfunctional Apple. The video is almost 30 years ago.

If that's your evidence to rebut me, lol.

>Yes, let's resort to personal attacks

You took that as a personal attack? That is incredibly weird. It was a general observation about the sort of perspectives that top HN, but not in the general world, or even general technology. You don't have to believe it.

Like seriously, currently the top post to a discussion about Apple unveiling an array of software improvements is some guy whining and bitching about the presentation, whining that it isn't like the olden days.

[jimbokun]

Well now they don't even need to convince the employees and sycophants.

[saagarjha]

No, they did it because it would cut out missteps and mistakes.