[aptimpropriety]

Curious - as someone totally ignorant to the nuances of Stripe - why doesn't Stripe offer a very simple, OOB checkout solution?

What would prevent them from doing so, which in theory could be a nice additional revenue stream for them (stealing [a part of] your 2% away)?

[terryjsmith]

Stripe so far has been really developer focused and so they've really targeted themselves towards that audience (home page, docs, marketing, etc.), unlike PayPal which is more consumer friendly. I think there's a lot of baggage that comes with being a consumer facing brand that Stripe doesn't have to deal with, at least not yet. That said, there isn't anything preventing them from doing so; it's definitely a risk for Stripe-based businesses like this, but Stripe could always just acquire or acqui-hire whoever does the best job.

[excid3]

The Stripe Button is a step in this direction: https://stripe.com/docs/button

[chank]

I think this is very risky since stripe could easily put them out of business by providing the same thing and for no additional cost.

[lnanek2]

Honestly, this feels like the sort of thing they were putting in contract work anyway, and just decided to change into a service since they had it anyway...