[bonesss]

At some point moving up the luxury scale the price is less about product and more about buyer psychology.

I can sell a ripped t-shirt, but that same product coming from an upscale exclusive boutique owned by so-and-so’s wife is participation in a whole ecosystem with lots of signalling to other buyers in the same financial strata.

[trumpdong]

Yep. Some of my pants have rips and visibly bad stitching because I ripped them and am bad at stitching. Then I see people at the same parties buying brand new ripped pants. At least I fit in, I guess.

[joxdosba]

> I can sell a ripped t-shirt, but that same product coming from an upscale exclusive boutique owned by so-and-so’s wife is participation in a whole ecosystem with lots of signalling to other buyers in the same financial strata

This is only true for the lower financial strata though. It’s only the poorer people for whom shopping in so-and-so’s wife’s boutique is a meaningful experience.