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by phillipcarter 10 days ago
Two of the things you’ve listed are some of the most profitable activities in our economy.
1 comments

I mean, that says a lot about the kind of crisis out current economy is in. How much longer can the United States Be a world leader when it’s primary function is social media and advertising
Advertising is huge because it's backed by a ton of very real products that people go and buy. It matters because people don't automatically have awareness of things they could find useful.

And writing code is one of the most economically productive activities you can do. Why is it controversial that a technology is good at this?

That value for advertising goes negative on a marginal basis.

The first time (or few times) you saw an advert, you were informed of the product's existence. I now know the Hyundai Elantra exists and could potentially be suitable for my vehicle needs. Mission accomplished.

The next 10,000 times it's just fighting over share of a finite market. I am not expecting to buy another car for another few years, so reminding me that I can choose an Elantra instead of a Corolla at all times is just vapourising cash. In fact, there's a chance that you do something obnoxious in your ad and actively burn brand reputation.

You could argue it's a take on the "everyone uses a different 5% of the features" problem-- that advertisement is going to be within the first "informational" window for someone, but maybe there are more efficient ways to not blast it at uninterested audiences.

One other angle might be asking if we still need some markets to be competitive in the first place. You don't need ads if it's a "when you need X, you'll know where to find it" sort of product. If we nationalized the insurance industry alone, we'd probably eliminate a detectable percentage of ad volume.