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by reconnecting
22 days ago
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There's an uncomfortable truth about SaaS, especially about B2B. It takes enormous resources and time to lift a SaaS. Unfortunately, the internet is full of all sorts of growth strategies and gurus saying it's feasible, but in reality it's nearly impossible. And when I talk about time, I mean 2-3 years for B2C and easily 5+ for B2B on organic growth. Moreover, the current spread of LLMs is only making things worse, compared to if you'd started before COVID. People are overheated with SaaS, it's not fun anymore, and everything is considered a privacy or security threat. All of this only lengthens the path to customers. I don't want to give any advice on what to do, but based on my nearly 20 years of experience in web entrepreneurship, income from B2B SaaS is not something you can count on in the early years. |
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