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by will_lam
4949 days ago
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I just read this before hitting HN, but isn't the title supposed to be "SEOs ARE Growth Hackers"? Some would argue that "SEOs are the original growth hackers", but that's just a very short sighted view as their domain of expertise is siloed in the domain of all things search engine related. I can see the overlap, as some more technically inclined SEOs have already made the jump, but there needs to be proficiency in understanding many different platforms (not just Google) and of course the ability to actually code to smartly exploit and scale marketing efforts. SEO is just one piece of the puzzle. |
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