[ajkohn]

Yes, Facebook is still the leader here. It's taken a good 6 years for Twitter to decide it wanted to be a real business and there was a lot of drama at the executive level.

But in the last year Twitter has a clear direction and they're moving on it fast. So I see 2012 as the build year and 2013 as the conquer year.

The funny thing about that Facebook Australia announcement is that they identify mobile as an achilles heel they have to solve. Facebook let mobile pass them by and now they're playing catch up.