[ccmoberg]

We consider the SnowShoe Stamp to be superior to NFC because, unlike NFC, our technology works on the vast majority of existing smartphones, including all iOS devices.

As regards QR Codes, the vast majority of the population finds the scanning process to be too cumbersome and counterintuitive. Several surveys have shown that only about 10% of current smartphone owners are able to correctly scan a QR code.

We think our tech is significantly more intuitive (the user experience is exactly analogous to that of using an inked stamp). In fact, we've launched punchcard loyalty apps with zero training for the POS staff at two separate coffee shops in Madison, WI, and both times, the POS staff were able to figure out how to authenticate purchases in less than thirty seconds.

It is very hard to communicate how intuitive the Stamp user experience is without actually trying it in person, so, if you'd like, shoot us an email at [e-mail] and we'll send you one of our developer stamps to play around with.