[cbdevidal]

> The fourth thing is that I am trying out marketing ads on social media and that includes posting ads on Facebook and Reddit. I'm doing a smaller ad spend at first to see if it is worth spending extra money on advertising on certain platforms.

Drill into this. Really optimize and test. The more I learn about marketing, the more I recognize that paid ads can and do work, but you must really persist with them.

Learned a lot from Alex Hormozi, Allan Dib, and Seth Godin. Start there.