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by Cockbrand
13 days ago
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Japanese overdesign is not only about removing inconveniences, it's also about bringing a bit (or even a lot) of joy into using seemingly mundane products - just like this highlighter. Just knowing that a lot of thought went into the product to make it as good as it can be without making it a luxury item is something that elates me whenever I use something like this. Another good example is Japanese cling wrap, which is just so much better than everything I've seen in western supermarkets. |
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Careful with this one. As I understand it, most consumer cling wrap in western markets is polyethylene film, which is made without plasticizers. But Japanese cling wrap (and the stuff at Costco) is plasticized PVC film, and those plasticizers may well be soluble in your food. The market is supposedly shifting toward safer plasticizers, but I personally would rather not place soft, plasticized plastics in prolonged, direct contact with my food.