[lovlar]

I had a conversation with my industrial design teacher at university once about how slight ugly and uncommon design might have a positive effect on consumer demand over time.

I don’t know if there is a psychological term for that phenomena in design but I think it’s related with mere-exposure effect [1]. A design that stands out and is uncommon, will evolve a deeper relationship over time with the observer than a well-polished predictable design.

1. https://en.wikipedia.org/wiki/Mere-exposure_effect

[WinstonSmith84]

This is an uncommon design for a Ferrari, but this a very common design for commoners. What is more common than a Nissan Leaf? https://en.wikipedia.org/wiki/Nissan_Leaf

[servo_sausage]

The problem is that the eFerrari looks like a slightly improved bog-standard $40k Chinese EV crossover suppository.

It's not all that ugly, it just doesn't really hit any Ferrari design language, or even do something interesting enough to justify the extreme cost.

[dist-epoch]

Balenciaga