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by BoorishBears 23 days ago
You're trying to figure out what it is incrementally, and I'm telling you Apple Messages for Business is ancient news and isn't fit for the purpose described: https://www.apple.com/ios/business-chat/

The "experiences" are not normal 1:1 iMessage conversations. You're joining an outreach channel, and only large corporations (that includes whoever does distribution for Billie Eilish) qualify.

Proper consumer apps like:

- tomo.ai - poke.com - fractal.space

Are all building on services that give you an actual iMessage phone number, and those are what I'd like to see actually offer self-serve one day, just like SMS.

You don't need "SMS For Business" to send an SMS.