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by stringfood 25 days ago
Problem is most consumers and businesses would rather pay for 1 product that does 7 things ok than 7 products that do 1 thing great each. The former is cheaper and often is easier to cross-integrate - I'd rather just use AWS or GCP storage options than ever touch drop box
3 comments

> would rather pay for 1 product that does 7 things ok than 7 products that do 1 thing great each

See Microsoft/Office 365. Aggressive bundling means one license gets you literally everything. Sure, it's all mediocre but it checks boxes and is largely "good enough." No reason to go out and buy slack, zoom, box.com/dropbox, 3rd party email gateways, 3rd party EDR, DLP, an MDM, etc. Microsoft will sell you whatever "checks boxes" product you need under one license and cheaper than buying separately.

And what do we do when Microsoft kills the competition and hikes up the prices? They already did some time ago by the way. [0]

0 - https://www.reddit.com/r/Office365/comments/1iwfgzn/with_the...

Throw our hands up and go "wow, never saw that coming!"

In reality, the bundling should have been addressed in the courts via antitrust a long time ago before we got to this point. OneDrive, Teams, SharePoint Storage, InTune, PowerAutomate, etc should all be separate, standalone products. They are heavily subsidized for market capture.

The EU tried, and now Microsoft has to keep an M365 tier without Teams, but it's only $8/user/month cheaper, conveniently cheaper than slack still and pre-integrated. Its malicious compliance.

Yea, Dropbox was a pretty good DSLR camera, problem was everybody has a mobile phone now…
I mean yeah, who would rather spend time at their job helping other users figure out how to include the right add-in for Dropbox to work with their various apps vs how Office integrates with OneDrive or Google Mail, Sheets, et al. integrates with Drive? Thus adding another layer of software to manage updates, etc. At some point, there is an opportunity cost to using siloed products, especially for something that's become relatively commoditized like cloud storage.