[jparsons67]

Apple Messages for Business does have requirements for their partner program, and they strictly enforce it, but would you really expect otherwise? I've talked to a few of their "MSP" partners, and it is true the process isn't as simple as integrating with an API. They do want you to fully support the entire feature set, and you have to prove it. How long it takes depends on your resources and commitment. It also isn't "inbound only," and does have a lot of features that iMessage doesn't. It's branded, without users having to download a contact card. No rate limits. Lots of advantages it seems.

Saying you are "democratizing" iMessage is like saying you are "democratizing" bike lanes by selling car owners access to drive the bike lanes. That's not what it's for, you don't have the authority to do that, and it's going to get someone in trouble at some point.