[Kuyawa]

Horrible. I don't care if it was designed by Armani in his deathbed or Jony Ive himself. It's just horrible. The flat sides, not even reminiscence of the testarossa glorious days. Worse than the tesla truck and that's in the lowest levels of design.

Be careful not to take the Jaguar road for there is no coming back.

[qingcharles]

$600K Ferrari Luce vs. $35K Nissan Leaf: Spot the difference...

https://imgur.com/a/fsvO5G8

[asgraham]

My first impression when the Leaf image loaded was that you were being overdramatic. The Ferrari website created the impression of a similar but fundamentally more elegant car (not elegant, just more elegant).

Then the Ferrari image loaded. Wow.

It really is a game of spot the difference. A difficult game.

edit: I don't want to reduce hypercars purely to their "Wow!" factor, but a huge huge part of their value is definitely the feeling they evoke when you see one out of the corner of your eye and your head snaps around. This Leaf/Luce side-profile similarity is completely antithetical to that "Wow!" factor.

[amarant]

I do think the Luce looks a little bit better in that comparison, but I think that is also at least partially due to the photographer being way better. The black parts at the bottom of the Ferrari like like a shadow in that photo, whereas on the nissan it looks like black plastic. But I'm pretty sure that's a trick of the light more than anything.

[slaw]

Judging by pictures only Ferrari should cost double of Nissan and 1/5 of this[0]

[0] https://en.wikipedia.org/wiki/Yangwang_U9#/media/File:Yangwa...

[shinycode]

Only the color is similar. Nothing else is otherwise you’ll start putting many cars in the same basket

[gpderetta]

I wouldn't say it is pretty, but to me it looks nicer on this picture than on the Ferrari website.

It is a very generic shape for sure!

[cousin_it]

Huh? I know nothing about cars, but to me there's an obvious difference. If I saw the top car in the street, I'd say "wow that's nice"; while the bottom one just looks like a regular car. The top one looks like it went to the gym, the bottom one looks like it was puffed up through a straw. Idk if that justifies a 20x price difference, but that's my immediate reaction.

[bombcar]

I'd like to see a "pimp my ride" that focused on making the bottom car look as nice as possible - new wheels, disc brake upgrade with colored calipers, some cleanup, I think it could look significantly better.

[anonym00se1]

It looks like a car by someone who used to design consumer electronics and spent only a cursory amount of time understanding automotive history, design, aesthetics, etc.

Long live the Ivesmobile.

[bombcar]

This is the Apple Car. Now we know what it would have looked like.

[anonym00se1]

And now we know why Steve Zadesky left the Titan program and why the Titan program was ultimately shut down. Ive has no idea how to design a car.

[Mistletoe]

I’m so relieved to see this is the top comment. I was afraid I was going to see HN people saying how great this monstrosity looks.

[bmitc]

Oh, this is actually designed by Ive? It all makes sense now. He is a joke of a designer. I had thought people had stopped giving him work.

This car has absolutely ZERO life to it for any manufacturer, much less a Ferrari.

[smotched]

I believe he only designed the interior

[panos_news]

"In a genius move, they hired design agency LoveFrom to handle the exterior and interior execution: that’s headed by former Apple chief design officer, Sir Jonathan Ive."

[fps-hero]

Well, we finally got to find out what an Apple car would have looked like.

[F7F7F7]

His firm did the entire car. Inside and outside.

[simondotau]

It’s another 24 carat gold Apple Watch. Makes sense in the design studio, if you have some insane blinkers on when it comes to how people associate with and interact with products in the real world.

[MrBuddyCasino]

They made a Ferrari look asian. If it actually sells in China I‘m gonna be so mad.

[crorella]

I had the same visceral reaction lol, so ugly.

[tim333]

The front overhang thing looks really weird.

[komali2]

It doesn't matter if it's ugly, it doesn't matter that the cyber truck is ugly, it doesn't matter if either are good cars.

I spotted probably the only cybertruck in Taiwan the other day. It was waiting to turn on a busy road, and people were jogging over to take a picture of it. "Woah cool! Awesome! Handsome!" Lots of stuff like that being said.

People share ai slop cat pictures on Facebook.

There's HN commenters, there's the subset of HN commenters smugly criticizing all the very obvious flaws of things like this... And then there's just the entire rest of the world which simply does not give a shit.

[King-Aaron]

I have this observation with the influx of soulless SUVs on the road. Every car group you see are always screaming out for manual, rear drive sports cars at an affordable price, but the majority of consumers just want a cube of car that has wheels and can go places. And they buy a new cube every year or two to keep up with the Joneses.

Everyone then complains that the automakers aren't making what they want... But the blame isn't with the manufacturers, the blame rests with consumers and how mindlessly apathetic they are to... basically everything.

[komali2]

Seems like chicken and egg. Buyers buy what's for sale, I feel like "the consumer" and "the market" are blamed for decisions made by people within these companies. We treat these people as forces of nature: "if the market tells them to make suv cubes, they'll make SUV cubes, they have no choice, their hands are tied!" But that presumes 1. that they're correctly interpreting consumer desire, 2. that consumer desire can even be determined at all from the market, 3. that consumer desire isn't being smeared into an averaging amalgamation that looks ugly and stupid to everyone.

[King-Aaron]

I do think about this a lot. Kind of like newspapers saying 'bad news sells', while they are also the ones deciding what news will be consumed.

[carsareok]

I'm one of those people that doesn't care for cars. They are equipment to me. I like "getting places", yes. But I don't like "personality" in my tools. Cattle, not pets. I don't want to drive around looking smug in my 650k shit bucket. Cars are an enormously wasteful, idiotic drain on the world, but the calculus is such that I am "forced" to own one. I find the idea that each of us is owning and maintaining our very own special little box that exudes "personality" preposterous and I'll bet the farm that future generations will think we were mental.

This is not apathy in my opinion. This is rational. Cars are just tools. Metal boxes to enable mobility. Car people have turned them into this cult of personality that I think is batshit insane. It's not just cars mind you, we do this with watches, shoes, you name it and it's all very peculiar, but cars are my pet peeve because they are so obviously wasteful and dangerous. Not just directly like killing 40k per year in the US alone, but also through obvious geopolitics.

People want to move around and they want to smile smugly and think they are better than others. Those two things are pretty much universal. I say we separate those issues. You can move around all you want but smiling smugly you do in some other way than in your "car". We'll have really good public transport and you'll assert your dominance in some other fashion. I personally recommend we reintroduce dueling to the death.

By the way I don't know anybody that would buy a new car every two year to keep up with the Joneses and I live in a pretty "Jonesy" place. That's a bit hyperbolic at least in my neck of the woods (Netherlands). Most people here keep their cars until they become unreliable.

[rounce]

Why do you see enjoying doing something, driving in this case, as being some sort way of “asserting dominance”? Some people just enjoy things because of all the activities and associations they have which involve that thing. I come from a place where we have both good public transport and a sizeable automotive enthusiast subculture, one doesn’t preclude the other. You seem to be pushing the idea that car enthusiasts enjoy cars because of the some status association, when most of the time people who are interested in car-as-status have little to no actual interest in cars beyond that.

[lostmyacc]

Same guy here. I understand some people derive pleasure from the “hobby” of owning large mobile metal boxes and I am not against it, but notice we are commenting on a 650k Ferrari and a butt-ugly one at that.

The people in the video are literally smiling smugly. I kid you not.

I’m talking about all those fancy Audi, Tesla, Volvo and BMW drivers that want to feel superior in their mobile box of death and waste. They are not car enthusiasts. Car enthusiasts do maintenance work on 80s Alfas for fun. I know the type and those are alright.

Car culture is much larger than the mechanics. It’s the idea that cars need to be nice at all. The idea they have “personality” and are indicators of social status.

I’m not at all against social status. I’m against using such wasteful, ugly and dangerous machinery as a delivery mechanism of the winnings in your particular genetic and cultural lottery.

[bombcar]

People think that everyone spends hours and hours deliberating over the car they buy - and some do, but those are the same people who likely have discussions about how the iPhone 17e is significantly different than the iPhone 16 (ooo "Support for display of multiple languages and characters simultaneously"!).

Talk to various people with $100k+ cars and you often find they bought it "because they needed something and the color was nice" or "they always buy from Joe" and other similarly seemingly insignificant reasons.

[King-Aaron]

Frankly I find the way you view cars as some primal dominance contest to be pretty weird, but okay. Granted, I do suppose there are people that do this sort of peacocking - as you say with shoes, watches, etc etc, but that seems like a pretty normal and basic function of being an animal on Earth.

But to view it with such distain seems unusual to me.

[sssilver]

The Cybertruck isn't ugly. It's gorgeous. You may not like its particular aesthetic, however that doesn't make it ugly. It's executed extremely well for the aesthetic it's going for.

[Ekaros]

Difference is that cybertruck is in the purposefully ugly category. Even if it could have been done lot better. This one is not supposed to be ugly. If you want ugly you need to properly lean into it. Cybertruck at least attempted that.

[BoingBoomTschak]

What are you on? The cyber truck may be ugly, but it's certainly not generic!

[hvb2]

When you're putting down this much for a car, you have options... I don't think this will be on the top of the list.

So the rest of the world not caring doesn't matter as the audience for this is probably a million people at best

[csomar]

> It doesn't matter if it's ugly, it doesn't matter that the cyber truck is ugly, it doesn't matter if either are good cars.

The cybercar turned out to be a massive failure though. So, it kind of mattered?

[tim333]

>rest of the world which simply does not give a shit

Quite a lot of the rest of the world follow cars.

[__m]

subset of hn commenters? The cybertruck is widely ridiculed, also in taiwan.

[komali2]

Yes, subset. See, the other subset: https://news.ycombinator.com/item?id=48276310

[__m]

Sure 1/1000 is still a subset

[niobe]

In software we have an enshittification problem. In industrial design we have a generification problem.

[stackghost]

Buttons for turn signals. Yuck.

God, Jony Ive is such an insufferable person.

[solenoid0937]

I think you simply haven't seen the light. Here, perhaps his $4800 lantern can help: https://www.balmuda.com/lovefrom-balmuda/

[ragazzina]

The lanyard is.. plastic. They could have said it uses the most exquisite handwoven linen (this thing is never seeing seawater anyway) and they chose polyester.

[pbalau]

> this thing is never seeing seawater anyway

I can definitely see these used as lighting devices on luxury boats.

[qingcharles]

The hell..!

I honestly like Ive as a designer, but dear lord.

[OliverGuy]

Ferrari have had indicator buttons in all their cars since about 2010

[gpderetta]

Haven't Ferrari used buttons for turn signals for a while?

[stackghost]

Not sure. I've been in a few Ferraris and they all had regular stalks.

It's possible that those buttons are not Jony Ive's doing, but I still find him insufferably pompous.

[netsharc]

What's the point of this refutation, a quick Internet search would've shown you that there are Ferraris with buttons to activate the blinkers...