[Matl]

I am the same, but at the same time I don't want to make assumptions about how viable it is to run a useful index for a small company. I assume they looked into it and deemed it non viable, but would like to know more.

[rpdillon]

Yes, their argument is essentially that Microsoft spent $100 billion over 20 years trying to compete and still essentially failed.

[subscribed]

And they're not exactly wrong.