This information is much more valuable to insurance companies than selling you some oil change (which hardly anyone gets from the manufacturer anyways).
Service is a way more lucrative line of business for dealers and manufacturers than you imagine. They may be trying to sell your data to insurance companies but for the most part they can't do that without telling you, and I've never been told that is happening, but I surely get an email from Jeep every month with the status of my tires and oil life remaining and a big sell pitch on taking it to my local Mopar dealer for service
You would be shocked the number of people who are utterly convinced that all servicing needs to be done at the dealership to maintain warranties, and how many dealerships will encourage this thinking, or outright try to deny warranty claims when a vehicle was not serviced by them.