[ho_schi]

Reading from Wikipedia Spirit sounds like a horrible low-cost Airline like Ryanair. Why should we rescue something which hurts employees and passengers?

If it would be TWA or PanAm my reaction would be positive.

[danelski]

Many people, myself included, will gladly be 'hurt' on a 2-3 hour flight, if that means we can save some noticeable amount of money on the fare.

[solumos]

“Horrible” and “low cost” are contradictory for many consumers

[extraduder_ire]

The "low cost" in Ultra-Low-Cost-Carrier refers to the operating costs to the company, not the cost they charge for goods and services. Though they usually come in tandem.