[breck]

I think there is a big need for this type of service. The majority of my transactions are fine, but there are times when I have a problem and getting it resolved is a huge hassle. Like last month when the NYTimes charged me $15 but a bug in their database prevented me from actually using my account. Took 2 painful hours to get a refund.

In those cases I assume the merchant has better things to do as well, and it seems like a service like this could offload some work from their support staff and, by adding things like exit surveys, turn those small number of bad experiences into positive, constructive experiences for all parties.