[arekn]

Hey, I'm cofounder. Overall relevant summary, but here is extra context: ai;dr - neither of us are english natives. We use AI, but the content and research is ours and AI could not do it well enough. It's n'th iteration. In fact, we started with photo-based approach and over time simplified it to single questionnaire which yields better results. simple != easy != obvious

why: no fancy equipment, no weird camera scanning (yielding bad results anyways). Still plenty of opportunities to make it even simpler. Ideally we'd measure full body as well or better than a tailor with a tape measure in just few minutes. Possibly without tape measure. We're still long way off both in tech and UX, but good enough for market validation

errors: all of that is roughly within the errors that you'd get from tape measurements. If it's could enough for bespoke, it's good enough to tell you that your bicep won't feel comfortable inthe sleeve