the site didnt seem bad.. all that matters is variety and price (primarily) for the customer (as it isnt a hobby site).. isnt craigslist or ebay bad (not Ajxified etc) as well, aesthetically?
thats the thing, their variety is non-existent. Look for any real performance part, and you'll see that they have nothing but generic crap that noone wants to buy in the first place.
I'll give you an example. Lets say I own a 2004 STI(which is a pretty popular tuner car). And I want to buy myself some coilovers, well guess what...I can't! Because the only suspension product they have on that site for the car, is a set of cheap Eibach springs...which cost $20 bucks more than what you can pay on eBay.
vaksel, you're missing the target market completely. You're not it. It's car parts for people who use price engines like Froogle, not for car enthusiasts.
There is and always will be sites for guys like you and me (and I'm happy you're building another), who want performance parts. This is for people who consider their car simply transportation.
At least with Froogle you can find parts. Search for STI coilovers brings hundreds of results. And they have the good stuff: D2 Racing, Bilstein, Cusco, JIC etc.
And to me, I don't see the guys who use their cars as basic transportation, working on their own cars in the first place.
I'm an engineer. A car is just a tool, a tool for transportation. I don't neglect it, but I don't pay any more than absolutely necessary to keep it running. I work on my car myself because I am cheap and practical. I can't stand paying for things that I can do myself.
Replaced front rotors, calipers, pads, master brake cylinder. Currently contemplating replacing rear brake drums and shoes. Probably need to replace some suspension components soon. My car has developed a troubling squeak and click in the front left.
So I do only basic things. I draw the line at anything engine related. I have too much fear that I could screw something up. If I had old beater project car (like a VW bug), I might consider trying more difficult stuff.
The thing is: how many people look for performance parts, and how many look for parts to fix a car? Lots more of the second search than the first, would be my guess.
I'll give you an example. Lets say I own a 2004 STI(which is a pretty popular tuner car). And I want to buy myself some coilovers, well guess what...I can't! Because the only suspension product they have on that site for the car, is a set of cheap Eibach springs...which cost $20 bucks more than what you can pay on eBay.