[puelocesar]

This is dumb. Brazil was able to extremely reduce tobacco consumption “just” with education and banning advertising.

It blows my mind how no other country in the world wants to follow their example on this. Are they too proud to copy a third world country? Even when it’s doing some things better?

[foldr]

A quick Google search suggests that Brazil and the UK have similar levels of smoking in the adult population. So the UK's already succeeded in reducing smoking consumption. The aim of this legislation is to eventually eliminate it.