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by legitster
54 days ago
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The privacy is more of a market position thing than it is a political thing. Apple has led the industry on hardware but is woefully behind on the software and services front. Focusing on device-level privacy controls turns what would be a gap into a moat, and it helps deprive Google and other services from monetizing their customer base. Not to say that it's not something the company is passionate about - but it's also good for their business. Especially when you compare it to things like human rights, transparency, and security research where Apple could take a stronger stand but don't. |
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It is a market position, but companies do have some choice in which market positions they choose to take. And I wouldn't underestimate the effect of the personal views of the CEO in that.