[borlak]

I think you've touched on the base problem of both sides of the argument -- it's a UX issue.

Facebook has given too much power to the 'like' button. There should be a different 'follow' or 'subscribe' button. If you subscribe to a page, you would expect to always get updates from it.

I only subscribed to facebook to be able to watch some dev videos. As I slowly became more used to it, I wanted to know how to get updates from the company page I work for. When I asked how to do this and was told to 'like' the company, that made no sense to me. What if I don't actually "like" something, but I still want to watch its activity?

[arron61]

Yes..this is exactly what I mean. If you don't want to be spammed from liking something, then don't allow the brands to reach out to users who liked their products. You can only do this with "follow."

By this definition, brands won't tell people to "like" their pages anymore, they will just say "follow" them. FB blurred the links and now no one knows what "like" or "follow" will do.

I can follow a brand and still not get all the information from that brand. This is ridiculous.

[brazzy]

> Facebook has given too much power to the 'like' button. There should be a different 'follow' or 'subscribe' button.

Oh yes, please. I want to see the epic torrent of butthurt from "Brands" like Mark Cuban when that happens and they find that less than 10% of their "fans" are actually interested in their "messages" so their reach is far smaller than now.